About

I've spent my career connecting people to causes through transformative communications. Driving social good is my biggest motivator and I've worked with big brand charities, ambitious start-ups, government departments and on major events like the London 2012 Olympic and Paralympic Games. 

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I believe powerful storytelling lies at the heart of great communications. I've worked on stories at every organisational level - from developing inspirational brand narratives and compelling campaign messaging, to profiling people's real-life experiences. I have a passion for uncovering emotive stories to connect audiences with the things that matter.

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Devising strong data-driven PR is another of my major strengths. I have a natural talent for finding and framing fresh new research angles to catch the attention of busy journalists, and create engaging campaign content.

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I've created award-winning strategies proven to increase brand awareness, engagement or political influencing. And I take pride in creating inspiring integrated communications that help my clients achieve organisational objectives and drive change.

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Whether it's embedding storytelling into an organisation, developing a long term media and communications strategy, or creating a hard-hitting campaign, I work relentlessly to elevate my clients' social impact.